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Akriti Kapur I Branding and Graphic Studio | Toronto

Absolut Vodka

DELIVERABLES: Packaging, POS Display

Agency Artboat and Mosaic

Team Akriti Kapur (Design)

Won the Special Winner Certificate for Absolut Bottle India Design for developing a concept inspired by the diamond shape of India and its rich cultural diversity. I incorporated iconic elements representing different facets of Indian culture—including the Taj Mahal, auto-rickshaw driver, rangoli, traditional dance forms, and vibrant colours—into the packaging design, creating a distinctive visual representation of India.

Also collaborated with the Mosaic North America team on the launch of a limited-edition Absolut Voices bottle, contributing to the creative development and design execution for this special-edition campaign.